The 60 Day Challenge.
Eight weeks of expert coaching, custom programming, and total accountability — built to transform your physique and your habits for good. The best transformation takes home the prize.
transformation
What do these clients
have in common?
They all entered our 60-Day Challenge.
Everything you need
to win.
When you join the challenge, you get the full Hammer Fitness coaching system working for you — for the entire 60 days.
Custom Programming
Each person gets a unique plan for your current shape, body composition, and lifestyle. It's all about what works best for YOU — likes, dislikes, digestive health, and prior exercise experience are all taken into account. We build training that enhances your body's natural shape and teach you how to fuel it for optimal results.
Coaching Check-Ins
You'll send physique updates to your coach every other week, at minimum — to hold you accountable and make any necessary changes so you keep progressing and never hit a plateau. We emphasise the daily actions and behaviours that lead to success: planning, preparation, organisation, sleep, and minimal stress.
Education & Videos
You'll receive regular educational emails throughout the challenge, plus videos from the coaching team — so you understand the "why" and "how" behind "what" you're doing, with tips for planning and habits to be more successful each week. At the end, you can carry these sustainable habits forward for life.
Support & Guidance
Communicate with your coach through the ManTheFup app and always get a reply within 24 hours. Beyond your check-ins, you can book face-to-face video calls to review form, ask questions, or discuss concerns any time. We actually get upset if you DON'T reach out — you'll never be bothering us.
Private Community
Join a private community of challengers all chasing the same goal. Share wins, stay motivated, and lean on a group that holds you accountable. The momentum of training alongside others is one of the biggest reasons challengers see the results they do.
A Shot at the Prize
Every challenger is in the running. The best overall transformation wins $1,500 in cash — and a free professional photoshoot to capture the new you. Your effort over 60 days could pay off in more ways than one.
Transform — and
get paid for it.
The best transformation wins cash
Put in the work over 60 days and the most impressive overall transformation takes home $1,500 in cash. Real accountability, real coaching, real reward.
Capture the new you
Win a professional photoshoot for free with industry-leading photographer 6ix Models, shot on location at Hammer Fitness HQ.
What our clients
had to say.
The challenge runs from April 6th to June 4th. Spots are limited — click below to book yours before they're gone.
Challenge questions.
Everything you need to know before you enter. Don't see your question? Reach out directly.
Once you're enrolled, your coach builds a fully customised training and nutrition plan based on your starting point, body composition, and lifestyle. Over the 60 days you check in regularly, get ongoing adjustments, and follow along with educational content and the private community. At the end of the challenge, the best overall transformation wins the prize.
The best overall transformation takes home $1,500 in cash, plus a free professional photoshoot with industry-leading photographer 6ix Models at Hammer Fitness HQ. Every challenger is eligible — it comes down to the effort and progress you make over the 60 days.
No. Your program is built around whatever you have access to — a commercial gym, a home setup, or minimal equipment. Your coach accounts for your situation from day one so the plan fits your life, not the other way around.
You'll send physique updates at least every other week, and you can message your coach any time through the ManTheFup app — with a reply guaranteed within 24 hours. You can also book face-to-face video calls to review form, ask questions, or talk through anything on your mind.
Both. Every plan is built around your current shape, experience, and lifestyle, so it works whether this is your first structured program or you've been training for years. What matters most is your commitment over the 60 days.
The challenge runs from April 6th to June 4th. Spots are limited — fill out the form below to book yours, and a Hammer Fitness coach will reach out to get you set up and answer any questions before you start.
Ready to enter?
Let's go.
Fill out the form and a Hammer Fitness coach will be in touch to get you started in the 60 Day Challenge. Spots are limited.
Tell us a little about yourself and your goals.
You're in the running!
Thanks for entering the 60 Day Challenge. A Hammer Fitness coach will review your application and get back to you within 24 hours.